The private operating system for commercial real estate.
Sales and leasing on one board, with a lease lifecycle for every suite rather than every building. Written inside a commercial brokerage in Bellingham, Washington, and now opened to a few others.
Built by people who had to use it on Monday.
Most CRE software is a general sales CRM with an industry skin. This one started as the tool a brokerage needed for its own book, which is why it knows what a suite is, what a stacking plan is, and where a listing has to be posted the day it goes live.
A building is not one deal
Every suite runs its own eight-stage lifecycle, from Analyze through Listed and Lease Signing to Collect. Bind a deal to a suite and the two stay in step. Six hundred and thirty-four suites are tracked this way in the brokerage that built it.
Rollover you can see
Floor by floor, block width to scale, coloured by expiry year. Occupancy, vacant SF, WALT and average in-place rent are computed from the suites.
Places to update
Hit Listed and the deal page prints the list: CBA and the MLS, CoStar, LoopNet, Crexi, the sign, the website, the flyer. Close it and the list flips to the take-down version.
Facts the county already published
Parcel number, appraised value and the county photo arrive on the property page from Whatcom County's own service, with a link back to the record card. Nobody keys them in, so nobody keys them in wrong.
Out of your own book
Closed-won deals become sale and lease comps automatically, with price per square foot. No second database to maintain.
A log you cannot edit
Database triggers write every change to an append-only log with a SHA-256 hash chain. Rewriting history breaks the chain.
Three pipelines. One board.
Sales, leasing and leads sit side by side, each with its own stages and its own rules. It is one record the whole shop reads, and the board is where the week starts.
- Group the board by building, or filter down to one pipeline
- Offers tracked on the card, from received through to accepted
- Closed and lost stages ask for the fields that matter, and nothing else
- Removed deals go to an archive and restore in one click
Every property, with receipts.
The building page fetches what is already public and holds the rest in one place, so nobody is reconciling a spreadsheet against a county website at nine at night.
- Whatcom County parcel, appraised value and county photo, pulled not keyed
- More than 12,500 Washington listings from CommercialMLS, reloaded weekly
- Suites, stacking plan, rent roll and WALT for every building
- Keys, lockboxes, gate and alarm codes indexed across the whole portfolio
Where this listing needs to go.
This is the feature brokers recognise first, because it is the one nobody writes down. When a deal changes stage, the deal page tells you what the outside world still needs to be told.
- A checklist that changes with the stage, not a static one
- Ticked off on the deal, so the next person can see what is still out there
- Withdraw and close both print the take-down list
- The public offering memorandum and its QR code start from the same page
Scoped to your book, not to the internet.
Ask about the pipeline and the answer is computed from live rows. It is sandboxed to your CRM and to commercial real estate, and when the data is not there it says so rather than inventing a number.
- Grok or Claude, switched from the panel
- Meeting notes pasted in, assigned tasks out
- Voice entry for a new deal on the drive back from the tour
- Lease PDFs abstracted into tenant, rent, term, options and critical dates
One calendar for the whole shop.
Tasks, showings, meetings, sale dates and lease dates on one grid, filtered per teammate. The work an action plan created shows up here without anyone typing it twice.
- Tasks assigned to a person, with an in-app and an email notification
- Action plan templates fire a checklist when a deal changes stage
- Lease expirations flagged off the suite record before they slip
- An EOS scorecard with eleven KPIs pulled from the pipeline, frozen weekly
Things we will not claim.
There is a version of this page with a row of logos and a number on it. We do not have those yet, so here is the other half of the truth instead.
One brokerage runs this in production today: the one that built it. You would be early. We would rather you know that now than find out later.
No CoStar integration. Market data comes from the Commercial Brokers Association feed. A CoStar export still has to be loaded by hand.
No commission split ledger. There is a calculator with a co-broke toggle and a broker leaderboard. Splits are not accounted for automatically.
No e-signature. The deal room is a click-accept confidentiality agreement with a signer log, which is not the same thing.
County parcel data covers Whatcom County, Washington. Other counties are on the list, not in the product.
No published price and no tiers. What it costs depends on the size of your shop, and we would rather say it to your face.
The same discipline runs inside the app: the integrations page lists every connection with its live row count, including the ones that are switched off.
Introduction, walkthrough, live.
Introduce your brokerage
Tell us about your team and your market. Two minutes, and a person reads it.
A private walkthrough
Not a webinar. A working session inside the live system, on the workflows your team actually runs.
Migrated, then live
Your pipelines, properties and people come across before you switch. White glove, not white paper.
We open MGC CRM one brokerage at a time. Every team gets white-glove onboarding, a direct line to the people who write the code, and a real voice in what gets built next. It fits like it was built in-house, because it was.
Introduce your brokerage.
A short note is all it takes. We reply personally to every request.